William Shakespeare (baptised 26 April 1564; died 23 April 1616) was an English poet and playwright, widely regarded as the greatest writer in the English language and the world's pre-eminent dramatist. He is often called England's national poet and the "Bard of Avon". His surviving works, including some collaborations, consist of about 38 plays, 154 sonnets, two long narrative poems, and several other poems. His plays have been translated into every major living language and are performed more often than those of any other playwright. [Quoted from Wikipedia]
"Wherever we direct our attention, we spend creative energy. We can save creative energy if we divide attention, if we do not become identified with things, people, and ideas. When we become identified with things, people, and ideas, we then forget our Self and lose creative energy in the most pitiful way. It is essential to know that we need to save creative energy in order to awaken the consciousness, and that the creative energy is the living potential, it is the vehicle of the consciousness, it is the instrument in order to awaken the consciousness."